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Lowe's Military Appreciation


Lowe’s
Military Appreciation

Typically, military families move every two to three years. By their children are 10 years old, they have lived in at least three homes. This spot pays homage to military life and family relocation from a child’s point of view through a mix of real home videos and produced footage, highlighting the common, yet hardest question military children have to answer: “Where are you from?”

PRESS
Little Black Book Lowe's Honours Military Families and Veterans for Docu-style Campaign

 

In their own words